Welcome to the Filter US, the Guardian’s house for product opinions and suggestions

[ad_1] T he Filter US is the Guardian’s new product opinions and suggestions website, grounded in rigorous testing and first-hand expertise. We’ll supply rigorous assessments of things for house, journey, wellness and extra, in addition to enlightening interviews with product specialists, recommendation on taking good care of what you already personal, and present guides that can assist you discover considerate issues for others.

Our strategy is formed by the truth that the Guardian is a world information group, and we'll search views on what to purchase from world wide. Furthermore, we'll take into consideration questions of sustainability and moral consumption. Our objective is that can assist you purchase fewer, higher issues.

We may also advise what to not purchase. If we don’t suppose a brand new or vaunted launch is definitely price it, we’ll say so, and we'll flag questionable advertising and marketing claims or offers that aren’t actually offers. Importantly, we're unbiased and corporations can’t buy a spot on our product rankings.

What sorts of issues do you assessment? All the things from one of the best immediate espresso, rice cookers, bike locks and blenders to pores and skin cleansers, marriage ceremony presents and school dorm necessities. We advise “purchase it for all times” merchandise – high-quality gadgets constructed to final – comparable to a beloved chef’s knife, an awesome backpack, sturdy sandals and socks which might be assured for all times. And we inform you which tech is overhyped (the brand new iPhone) and which is price your cash (eSIMs for vacationers). Keep tuned – we've much more on the best way.

Who writes the Filter US? The Filter US is created by an editorial staff on the Guardian, and we fee reviewers based mostly on their product experience and independence.

How do you take a look at merchandise? In rating one of the best merchandise, we expect reviewers have to have vital real-world expertise of them earlier than they are often beneficial to readers. This could vary from long-term utilization at house to damaging testing, once we assess the sturdiness of a product by measuring how lengthy it takes to interrupt it. We additionally hunt down the opinions of specialists – together with our readers.

What different values inform suggestions at Filter US? We consider that unfettered consumerism may have a detrimental impact on our planet, and search to suggest merchandise confirmed to final. We may notice doable dangers linked to a product, comparable to non-stick coatings in cookware, and supply options.

Can corporations pay to be included? No. Reviewers select which merchandise to incorporate based mostly on their experience and analysis.

How do you acquire merchandise to check, and what do you do with merchandise after getting examined them? We ask corporations to provide take a look at samples. If they don't, we buy them. As soon as our reviewers have completed testing, they return gadgets to corporations or donate them to charity. In some circumstances they maintain merchandise to allow them to carry out long-term assessments.

skip previous publication promotion A information to purchasing fewer, higher merchandise.

Privateness Discover: Newsletters could include details about charities, on-line advertisements, and content material funded by outdoors events. When you don't have an account, we'll create a visitor account for you on theguardian.com to ship you this article. You possibly can full full registration at any time. For extra details about how we use your information see our Privateness Coverage. We use Google reCaptcha to guard our web site and the Google Privateness Coverage and Phrases of Service apply. after publication promotion

How does the Filter US generate profits? The Filter US makes cash when readers click on on a hyperlink in our product opinions – we obtain a small share of any purchases which might be made. There isn't a additional value to the patron to purchase one thing this fashion, however for transparency, all articles that include these hyperlinks will embody a disclosure assertion on the prime. (There are some merchandise for which we don't earn income on this method – however we should hyperlink to them. It is because we expect it's extra vital to information readers to the highest-quality purchases, as decided by our reviewers, than it's for us to generate profits.)

The Guardian doesn't have billionaire homeowners or shareholders. It's owned by a belief and supported by readers and promoting. All of our earnings are reinvested in journalism. Consider the Filter US as one other approach to assist us.

How can readers get in contact? We'd be delighted to listen to from you at thefilter.us@theguardian.com. Inform us what you suppose we needs to be reviewing, your experiences of specific merchandise, and even if you happen to disagree with one thing we’ve beneficial.

Please additionally join our weekly publication, which can supply sensible and considerate purchasing suggestions.

Our commonplace disclaimer We aren't chargeable for the standard and/or the protection of any product that you simply buy, or the content material on a third-party website – see our phrases and situations for extra particulars.