Fawn Climate Calls Out ‘Smear Marketing campaign’ In opposition to Uncle Nearest

[ad_1] by Jeroslyn JoVonn October 24, 2025

Weaver addressed the continuing receivership battle on the 'Inc. 5000 Convention' on Oct. 24.

Uncle Nearest founder and CEO Fawn Weaver is denouncing what she calls a “smear marketing campaign” in her firm’s ongoing receivership case.

Weaver addressed the continuing receivership battle throughout a hearth chat titled “Reclaiming Your Firm in Turbulent Instances” on the “Inc. 5000 Convention” on Oct. 24, discussing the corporate’s reported default on $108 million in loans to Kentucky lender Farm Credit score.

“Martha’s Winery was a smear marketing campaign tactic,” Weaver mentioned, as captured by Inc. “Their hope was that the decide would see it, would settle for the smear, and would flip over keys of my firm to them.”

Earlier this month, receiver Phillip Younger requested a decide to rule on whether or not extra belongings tied to the Uncle Nearest distillery—together with the whiskey, a restaurant and leisure venue in Shelbyville, Tennessee, and a Martha’s Winery property bought by the Weavers in 2023—needs to be included within the receivership.

On Oct. 21, Weaver, who based the corporate together with her husband, Keith, filed a response opposing the receiver’s request to carry 10 extra companies below court docket management. The receiver had sought “clarification” on whether or not to incorporate these entities, citing the obvious intermingling of funds with the distillery positioned in receivership in September.

Of their submitting, the Weavers argued that the entities are separate from the distillery and never accountable for its money owed, warning that putting them below the receiver’s management would strip them and others of their monetary pursuits. The movement additionally claims that Uncle Nearest isn't bancrupt and has sufficient belongings to cowl the defaulted loans with out involving different companies.

“If you will get the decide to imagine that we misappropriated funds to purchase a property, a trip house—let’s be clear, I’m from California, what I’m not going to do is purchase a trip house that’s not on the water in a city that's not sunny 9 months out of the yr,” Weaver mentioned on the convention.

Weaver’s newest submitting follows an August movement asserting that Farm Credit score’s receivership request “ignores important context” and that the lender didn't take correct authorized steps to safe its declare on the property as collateral within the occasion of a mortgage default, some extent Weaver reiterated in the course of the convention.

“They didn’t have safety over any of our collateral. And the query turns into, why not? Why did you not ask to good seven of our eight items of actual property? Martha’s Winery is only one of them,” Weaver mentioned.

Nearest Inexperienced Distillery and Uncle Nearest whiskey have been positioned below a receiver’s management final month. Celebrated because the second-best-selling Tennessee whiskey in america after Jack Daniel’s, the model has earned quite a few awards and sustained gross sales progress regardless of a post-pandemic downturn in alcohol consumption.

However the distillery is amongst a number of going through monetary challenges as People drink much less and exports decline amid commerce tensions from President Donald Trump’s tariff struggle. Regardless of the receivership, Weaver stays dedicated to the corporate she based, viewing the struggles as a part of the dangers inherent in entrepreneurship.

“Each entrepreneur goes to have a second in time the place it appears to be like like all is misplaced,” Weaver mentioned. “The one distinction between those that have been probably the most profitable entrepreneurs in American historical past and people who have failed are those that gave up within the in between.”