Versace artistic director leaves shortly after vogue home’s $1.4bn sale to Prada | Trend

[ad_1] Versace has introduced its artistic director is leaving, lower than 9 months after taking over the position and two days after the deal to promote the model to rival Italian vogue home Prada.

Dario Vitale exits after only one season, having taken the helm from Donatella Versace. Prada stated it could announce a alternative “in the end”.

The corporate stated it and Vitale “have mutually agreed to half methods efficient from 12 December”, including in an announcement offered to Vogue Enterprise: “We wish to sincerely thank Dario for his excellent contribution to the event of the model’s artistic technique throughout this transition interval, and we want him all the easiest in his future endeavors.”

Vitale is but to reply – his final Instagram put up, from Wednesday, is a Versace advert marketing campaign.

The choice comes shortly after Prada accomplished its $1.4bn (£1bn) buy of Versace from the US vogue group Capri Holdings, whose different manufacturers embrace Michael Kors and Jimmy Choo.

The Enterprise of Trend web site argued that Vitale, a rent underneath Capri’s tenure, was not felt to be a great match to steer Versace by its new house owners. Prada’s chief govt, Andrea Guerra, had prevented questions on him on investor calls.

“Prada’s management appeared unconvinced that he might leap from a behind-the-scenes position to a extremely seen artistic directorship, or that his style was a match,” Enterprise of Trend reported.

The designer and Prada have a historical past: Vitale left the group’s hit model Miu Miu this yr to take the helm at Versace in March, a change Enterprise of Trend described as “an unwelcome hiccup”.

Miu Miu is a uncommon success story in designer vogue. This yr it overtook Loewe to develop into the most well liked vogue model on this planet, in keeping with the Lyst Index. In October the Prada group reported a 9% uplift in gross sales for the primary 9 months of yr, pushed by a 41% rise in gross sales on the cult model.

Throughout the identical interval, the Prada label reported a 1.6% decline in gross sales. Within the final three months of 2024, in the meantime, Versace reported a 15% drop in year-on-year gross sales, to $193m.

Vitale’s present for spring/summer season 2026 turned a speaking level in vogue – some appreciated the 80s-style shapes and club-worthy silhouettes, whereas others discovered the gathering chaotic. The influential Instagram account @boringnotcom reacted to the information with a put up studying “I instructed you so”, after it had predicted in July that Vitale would go.

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Whereas the hunt is on for a brand new design chief, Versace’s artistic group will report back to its chief govt, Emmanuel Gintzburger.

There are numerous top-level designers who're free brokers. Olivier Rousteing, who left Balmain after 14 years in October, has the glamorous aesthetic Versace is understood for. Kim Jones, who departed from Fendi and Dior in October and January respectively, may be a great match. He labored on a collaboration between Versace and Fendi, referred to as Fendace, in 2022.

Donatella Versace stepped down because the model’s artistic chief in March after 27 years on the firm – she had taken over after the high-profile homicide of her brother in 1997 – and right into a chief model ambassador position. Vitale turned the primary artistic director exterior the Versace household. Donatella didn't attend his present.

For Prada, its buy of Versace is seen as an try and develop into a luxurious vogue powerhouse to rival the prevailing French luxurious conglomerates: LVMH, which owns a bevy of luxurious vogue manufacturers together with Celine, Fendi, Givenchy and Louis Vuitton; and Kering, which owns names comparable to Gucci, Saint Laurent, Bottega Veneta and Balenciaga.

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Versace artistic director leaves shortly after vogue home’s $1.4bn sale to Prada | Trend

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