by BLACK ENTERPRISE Editors
June 28, 2025
The hip-hop occasion was powered by the Black Promoters Collective
Written by Ebony Johnson
The Summer time season within the tri-state space kicked off with the annual Scorching 97 Summer time Jam, Friday, June 20—and an honorable tribute to Homicide Inc.’s Capo Irv Gotti. In its thirty first 12 months, the hip-hop occasion was powered by the Black Promoters Collective and continues to attract crowds and delight audiences. The 2025 lineup introduced JaRule, Gunna, Glorilla, Kash Doll, Jim Jones and Meek Mill to Newark, New Jersey’s Prudential Middle stage—amongst others like A Boogie and Muni Lengthy. Followers even bought a dose of Jada Kiss. The Yonkers rapper blessed the constructing along with his presence and mic along with his verse off the monitor “I’m From New York” alongside JaRule.
Money Cobain hit the stage with hits like “Fisherr” and “Slizzy,” and launched Zeddy Will to carry out “Get Jiggy.” The set was temporary however crammed with excessive vitality and adopted by Tanzanian artist Diamond Platnumz, who graced the stage with an incredible dance crew. Ayra Starr carried out “Rush” and “Bloody Samaritan,” and bought some good viewers engagement as they carried out some adlibs to her track. Masicka adopted Asake with a shock efficiency, giving a dwell presentation of what it’s like behind the doorways of Magic Metropolis. If you recognize you recognize.
The spotlight of the evening was a tribute to Homicide Inc hitmaker and founder Irv Gotti. Irving Lorenzo, died Feb. 5 of a stroke after a prolonged battle with diabetes. Gotti was the engine behind Ja Rule’s solo profession, and singer Ashanti’s early success. Irv produced hits for Jay-Z, DMX, Jennifer Lopez, Lloyd, Fats Joe and others. A montage of Irv’s life was shared with concertgoers. It included footage of Irv, his dad and mom, his associates and his report label.
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