Meta CEO Mark Zuckerberg loves combined martial arts (MMA) whether or not he is watching ringside or truly within the ring himself. He constructed an octagon at his Hawaiian compound. He is sparred on a barge and even had surgical procedure to repair some fighting-related accidents. Dana White, CEO of the MMA promotion firm, UFC, sits on Meta’s board.
Now, Zuckerberg’s firm and the UFC are coming into right into a “huge partnership,” White introduced Wednesday on Instagram. The phrases of the deal weren’t disclosed.
“I really like this sport and I am wanting ahead to working with the UFC to let followers expertise it in new methods,” Zuckerberg mentioned, in a press release.
Meta will turn into the “official fan know-how accomplice” of UFC, White mentioned on Instagram. Threads, Meta’s X-like app, will turn into the “official social media accomplice” of the UFC.
Meta’s full suite of merchandise will likely be built-in into UFC programming, together with different social media and messaging platforms WhatsApp, Instagram, and Fb, plus merchandise like Meta Glasses, Meta Quest, and Meta AI.
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